Key People

Nick Underwoodnick-thumbnail-black-bg-bigger
Managing Director

Having spent the early part of his career in corporate hospitality, Nick enjoyed a lengthy spell in sports marketing. During the late eighties and nineties, he was responsible for a large portfolio of globally recognised brands in Formula One motorsport – including BP, Autoglass and MTV.

In 1994 Nick moved into the television and entertainment sector and, as Head of International Marketing for a major television company, was responsible for the world-wide licensing programme of the award-winning kids’ series Teletubbies. This show went on to become the most commercially successful children’s IP in the UK television history, and continues to generate considerable licensing revenues some 20 years after its release.

After Teletubbies, Nick briefly moved back into the world of motorsport as Promoter of an event held in Cape Town called Speed Week Africa, before launching and marketing several other successful children’s television series. Whilst in South Africa, he also advised Primedia/Ster-Kinekor on their acquisition of the Kaiser Chiefs soccer team and associated licensing matters.

As Managing Director of Pure Ideas, Nick has overall responsibility for all of the business’s commercial activities, but specialises in advising clients on the creation and implementation of the most appropriate strategy for their IP.

As a diligent member of the Stratford team, he can regularly be found ‘inspecting’ the many historic brands dotted around the town!

John Moffatjohn-thumbnail
Senior Attorney

Starting his career in private practice, John has also spent a number of years as an attorney within various corporate legal services environments, working alongside other legal specialists to provide integrated intellectual property services to these businesses, including instructing inventors on aspects of the patent application process, negotiating with third parties to ensure freedom to operate and providing the board with strategic intellectual property advice.

As a dual-qualified attorney (trade mark and patent), John has broad experience across the full IP spectrum of patents, trade marks, copyrights and designs, working both for individuals, SMEs and multi-national companies. John’s trade mark practice includes not only engineering companies, but also companies in the FMCG, agriculture, electronic goods, gaming and service company sectors. He believes in providing practical advice to enable his clients to obtain the best from their intellectual property assets judged against their particular business needs.

John’s patent experience is considerable, and he was involved in the development process for what is now a market leading insulin injector, securing a portfolio of patent rights around the developed technology.

European Trade Mark and Design Attorney (1994); BSc (Hons) Applied Physics/Materials Science; Fellow of the Chartered Institute of Patent Attorneys (UK) (1994); European Patent Attorney (1994); Registered Trade Mark Attorney (1994).

John is able to bring his extensive experience to bear and takes great care and pride in working very closely clients to understand their commercial needs.