“Let’s Get Ready to Trademark!”


Intellectual property has been thrust into the limelight recently with a growing number of trademark disputes and registrations coming to light. If you have created a work there are a variety of options available to protect your creative effort and to ensure you reap the benefits of your labour: Trademarks protect brands and logos, whereas copyright protects artistic or literary creations and designs protect the shape or configuration of a product. Trademarks in particular are indicators of origin and can include anything from words, sounds, logos, colours or a combination of them all. As long as your mark is not [...]